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Electrical Cables · Business and retail audiences

Al Qemma Cables Company

A social presence built from the ground up, combining content design, marketing planning and efficient Meta reach and page-visit campaigns.

2.43MMeta impressions · Apr 1–Jul 1, 2026
701,985Accounts reached
14,151Facebook page visits across campaigns
AED 587.25Total reported Meta spend

The Company

Business and Market

An electrical-cables company serving business buyers and end customers with cable products and related solutions.

My Role

Scope and Responsibility

I created the social media pages, managed Meta advertising, designed the posts, built the marketing plan and continuously improved campaign performance.

The Challenge

Rebuilding the Acquisition Structure

The brand needed active social channels, a consistent visual presentation and a paid-media structure capable of introducing the company and its products to the market efficiently.

Strategy & Implementation

What Changed

The pages and content system were created first, then Meta campaigns were divided by objective between reach, engagement and page visits. Creative and campaign results were reviewed to improve distribution and efficiency.

Scope of Work

Services Delivered

  • Social media page setup
  • Marketing plan development
  • Post and visual design
  • Meta Ads management
  • Reach and page-visit campaigns
  • Performance analysis and optimization
Meta AdsInstagramFacebookMeta Ads Manager

Evidence

Campaign, Website and Tracking Screenshots

Every supplied screenshot is included. Platform-reported metrics are labelled by their actual event type and are not overstated as qualified leads without independent verification.

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